Pola

TM

Pola

TM

Say Hello de

Branding / Re-Branding

ESSENCE is for start-ups or established brands seeking to define their brand core, shape compelling narratives, and establish a lasting presence in their industries.

Creative Concepts

Brand Strategy

Corporate Identity

Tone of Voice

Brand Guidelines

Packaging Design

Print Materials

Stock Selection

Photo Retouching

Video

Illustrations

Iconography

What we will do

ESSENCE is designed for companies just like yours, aiming to define or redefine their brand identity and direction. Through strategic exploration, we unveil the core elements that drive your brand's success in the market.

Here`s how it works

Input SPrint

  • We gather feedback from your internal stakeholders, including your marketing team and executives, to understand their perspectives and priorities.
  • We also solicit input from external stakeholders, such as your customers or clients, through surveys, focus groups, or user testing sessions.

Strategy Re-/Development

  • We assess your current market position and competitive landscape, setting clear objectives, refining target audience analysis, and implementing a strategic roadmap to differentiate your brand and achieve defined goals effectively.
  • By analyzing market trends, we identify strengths, weaknesses, opportunities, and threats to inform our strategy comprehensively.

Core Messaging Development

  • Based on the insights gathered, we collaborate closely with you to develop or refine your brand’s core messaging.
  • This includes crafting a unique value proposition, key messages, and taglines that resonate with your audience and authentically reflect your brand’s identity.

Visual Identity Design

  • Together, we create a cohesive visual identity that aligns perfectly with your brand’s core values and messaging.
  • This involves designing or refreshing elements such as your logo, color palette, typography, imagery style, and other visual components to ensure a consistent and engaging brand presentation.

NArrative Crafting

  • Using the developed core messaging and visual identity, we craft a compelling brand narrative that effectively communicates your brand’s story.
  • This includes creating comprehensive brand guidelines, storytelling frameworks, and content templates that can be seamlessly integrated across various marketing channels.

Unique Identities

By making purpose brands just as vibrant and engaging as their competition, we make them truly irresistible. Our team will work closely with you to craft a unique identity that sets you apart in your industry.

Capabilities overview

Creative Concepts

We develop innovative and compelling creative concepts that capture clients' brand essence and engage their target audience effectively.

Brand Strategy

We craft strategic brand plans that define clients' positioning, messaging, and differentiation strategies to build strong, memorable brands that resonate with their audience.

Corporate Identity

We establish clients' corporate identity, including logo design, color palette, and typography, to create a cohesive visual identity that reflects their brand values and personality.

Tone of Voice

We define clients' tone of voice guidelines, ensuring consistency in messaging across all communication channels and fostering brand authenticity and trust.

Brand Guidelines

We develop comprehensive brand guidelines that outline clients' brand standards and usage rules, ensuring brand consistency and integrity across all touchpoints.

Packaging Design

We design eye-catching and functional packaging solutions that communicate clients' brand story, enhance product appeal, and drive consumer engagement.

Print Materials

Although our specialisation lies in digital design, we also design physical materials, such as brochures, flyers, and posters.

Visuals Selection

We curate and select stock imagery, illustrations, and graphics that complement our clients' brand aesthetic and enhance visual storytelling.

Photo Retouching

We offer expert retouching services to enhance the quality and visual appeal of clients' images, ensuring consistency and professionalism in their brand visuals.

Video

Utilizing stock material we produce engaging video content, including brand films, commercials, and social media videos, that effectively communicates clients' brand message and values.

Illustrations

We create custom illustrations that add personality and creativity to clients' brand assets, enhancing visual storytelling and brand recognition.

Iconography

We design custom icons that represent clients' brand attributes and values, improving user experience and visual communication in digital interfaces.

How we do anything
is how we do everything.

A laptop displaying the ureka app on its screen, showcasing a modern app interface. A laptop displaying the ureka app on its screen, showcasing a modern app interface.

Ureka

Education

Product Design, Brand Design, Web & App Design & Development

Explore
Blueforte logo prominently displayed on a mountain against a striking red sky backdrop. Blueforte logo prominently displayed on a mountain against a striking red sky backdrop.

Blueforte

Sustainable Brands

Brand Design, Web & App Design & Development, Social Media

Explore
Maquis Logo above a hand holding a triangle shaped food. Maquis Logo above a hand holding a triangle shaped food.

Maquis

Local Business

Brand Design, Web & App Design & Development, Web Content

Explore

What to expect when working with us

Initial Consultation

Project Planning

CoLLABORATION

Presentation

Brand Launch

Get clarity with our digital brand guidelines.
  • Integrated into your new website
  • Downloadable assets and colors
  • Accessed through invite link and log in

FAQ

CAN I COMBINE Essence WITH OTHER PLANS?

WHO ARE SOME OF YOUR CLIENTS?

HOW MANY PEOPLE WILL BE WORKING ON Essence?

What is the expected timeline for completing a project?

How do we get started?

Pola plans: designed for your unique needs

Momentum

Web Design + Development

Core plan

Amplify your brands presence and captivate your audience with an impactful and interactive website.

Audit

Consulting + Analysis

Add-on plan

Enhance your brand's performance and uncover new opportunities with an insightful digital audit.

Unity

Content creation & Management

Add-on plan

An ongoing engagement to help with your reglar creative requirements and output.

Insight

Workshops

Add-on plan

Empower your team and optimize your digital platforms with expert training and seamless onboarding.

Any Questions?

Feel free to reach out if you're interested in collaborating with us or have any questions about our work. We're here to help.

We partner with established brands, start-ups, freelancers, and agencies.

Say Hello

Pola

TM