From brand strategy to the development of holistic digital solutions, from clear positioning to scalable systems – here you’ll discover what drives us, what challenges us, and what we learn as we build meaningful brands.

February 16, 2026

What Belongs on a Good Website?

Want to know what really belongs on a good website – without buzzwords and blind spots? Here’s our practical checklist: clear content, good UX, clean technology, genuine trust, and digital impact.

February 15, 2026

Success Factors for Web Design 2026: Impact Over Trend

In 2026, web design is no longer a parade. If you want impact, you need clarity, speed, accessibility, and a brand that feels like a reliable system—not just a one-time look.

February 15, 2026

Why is Branding So Important?

Branding is not just 'visuals' – it's the shortcut to trust, clarity, and better decision-making for customers. In this story, we show you how brands have measurable effects, when rebranding makes sense, and how to substantiate it digitally.

February 14, 2026

Digitally Mapping Internal Processes: Combining Efficiency and User-Friendliness

Do you want to finally speed up workflows without your team bypassing new tools? In this story, we show you how to digitally map internal processes – so they feel easy and are actually used.

February 14, 2026

What is the Difference Between Digitization and Digital Transformation?

You hear “digitization” and “transformation” constantly – but what does it mean for your business? We show you the difference, typical wrong decisions, and how to plan the next steps cleanly.

February 14, 2026

What Does Scalability Mean in App Development?

Scalability might sound like "later." In practice, it often becomes crucial when your app suddenly gains attention. We'll show you what the term really means—and how to plan wisely early on without getting tangled up.

February 13, 2026

From Consultation to Implementation: Successfully Realizing Digital Projects

You have a strategy on the table – and you're wondering how to turn it into a real product? We show you how to connect people, processes, and technology so that implementation doesn't stall but creates impact.

February 13, 2026

From Idea to Successful App: Strategy, UX & Design United

An app doesn't succeed because it's built – but because it's understood beforehand. Here you get our process from validation to iteration, with UX as a guiding principle.

February 13, 2026

UX as a Competitive Advantage in Digitalization

When products start to feel more alike, the experience decides. In this story, we show you how UX measurably helps – and how you stay ahead with trust, access, and Green UX.

February 13, 2026

What Are the 7 Cs of a Website? Website Texts: How to Write Clearly, Understandably, and Appealingly

Your website has great content – but it doesn’t resonate? The 7 Cs help you write texts that people quickly understand, Google ranks accurately, and build trust in your brand.

February 12, 2026

What is the Difference Between a Brand Manual and a Design System?

If your brand is 'actually clear' but each page still feels different, it's rarely due to a lack of will. We show you the real differences between a brand manual and a design system – and how together they finally bring consistency.

February 12, 2026

What Does Creating a Corporate Design Cost?

You want to commission a corporate design and still hear "it depends"? We'll show you what really affects the price, which packages make sense – and how to set a budget without getting lost.

February 12, 2026

What is a Website Relaunch?

A relaunch is more than a new design – it involves brand, content, technology, and Google signals. Here you get guidance on how to seize opportunities and avoid typical relaunch pitfalls.

February 12, 2026

Why Are Images Not Loading on a Website?

Seeing empty boxes instead of images? We'll show you how to find the cause in minutes – and how to prevent image outages in the future so your site becomes faster, more accessible, and sustainable.

February 11, 2026

From Project to Product: What We Learned from Our Digital and Branding Projects

You know it: Launch achieved, brief applause – and then silence. We share what we've learned from real projects to help your next venture become a vibrant product.

February 11, 2026

How Does AI Help with Personalization?

AI can make experiences noticeably more helpful – or leave you lost in endless recommendations. We show you how personalization creates real value: clear, fair, and controlled for your users.

February 11, 2026

Custom Website Instead of Builder: When Tailor-Made Web Design Pays Off

Builder or custom? If your website should generate leads, build trust, and grow with you, the foundation is crucial. We show you clear criteria – without buzzwords, with a practical perspective.

February 11, 2026

SEO: Organic Backlinks – Importance, Strategies, and Impact on Visibility

Backlinks often feel like 'SEO secret code' – but at their core, they are recommendations. We show you how to earn, measure organic links, and integrate UX, content, and trust.

February 11, 2026

Post‑Launch Support, Maintenance & Optimization: How to Keep Your Digital Platform Efficient

The launch feels like a goal - but in truth, it's the starting shot. If you want your platform to remain fast, secure, and effective, you need management that anticipates.

February 11, 2026

What Are the 5 Golden Rules of Web Design?

If your website feels "somehow unclear," it's rarely due to a detail—more likely a few fundamental rules not working together. Here are five that noticeably improve orientation, trust, and inquiries.

February 06, 2026

How Does Data Analysis Affect the Quality of Audits?

An audit can be a wake-up call – or just an opinion with charts. Read here how data analysis really makes audits more precise: from UX to performance to accessibility, including concrete methods you can apply directly.

February 06, 2026

E-Commerce Strategy and Shop Design that Sell: From UX to Checkout Optimization

Your shop has traffic but too little revenue? Let’s build the path from the first click to payment so it feels easy—and measurably sells better.

February 06, 2026

How Much Does It Cost to Develop a Good App?

You want to have an app developed and hear everything from '€5,000' to '€300,000+'? Here’s an honest overview: What decisions drive the price, what really makes a good app – and how to make your budget manageable.

February 05, 2026

Why Is a Website Important for Businesses?

Your business might be doing well—yet online, it feels invisible. Here's why your website is not just "nice to have" but the place where trust is built, and inquiries become possible.

February 04, 2026

Why Customers Can't Find Me Online – And How to Change That

You have a website but hardly any inquiries? We show you the most common reasons for online invisibility and a clear path to being found step by step.

February 04, 2026

What Are the Current Trends in Web Design 2026?

Want to know what really matters in web design in 2026 – without the hype and design circus? We show you trends that make an impact: for users, performance, accessibility, and trust.

February 03, 2026

What Influence Do Social Media Have on SEO?

You post, there are likes – but Google remains cool? In this story, we sort out myths and show you how social still noticeably contributes to SEO: through trust, demand, and genuine discovery.

February 03, 2026

What Are the 12 Archetypes? How to Find and Use the Ideal Archetype for Your Brand

If your brand sometimes feels like a mentor and other times like an entertainer, it's rarely 'creative'—most often it's unclear. Here you'll get a clear map of the 12 archetypes, a selection guide, and ways to truly live them in tone, design, and behavior.

February 03, 2026

Why Is My Website Loading So Slowly?

Does your website feel sluggish – and you notice it through bounce rates, inquiries, or just a gut feeling? We'll show you where load time really arises (technology, design, content) and how to sustainably reduce it.

February 02, 2026

How do you turn visitors into customers?

You get traffic, but not much happens? In this guide, we show you how to combine trust, clarity, and speed to turn visitors into real inquiries and purchases.

February 02, 2026

Brand Design Explained: Key Terms for Brand, Branding & Corporate Design

When everyone in a project says 'branding' but means different things, costs can rise—unnecessarily. Here, we clarify the key terms so you can make better decisions.

February 02, 2026

Can I create a website with AI?

Want to go online quickly and wondering if AI is enough for that? We show you what AI website builders can really do—and where human clarity is better supplemented.

January 29, 2026

Hybrid or Native: Which App Architecture Truly Supports Your Product?

You want to build an app – but don’t want to make the wrong bet. We show you how to decide between Hybrid and Native not by gut feeling, but by product logic, risk, and long-term costs.

January 29, 2026

App design for real-world use: clarity and calm interfaces

You don't have to get louder for your app to be used. We'll show you how Calm Interfaces create clarity - and why they ultimately save retention, trust, and even energy.

January 28, 2026

WordPress vs Payload CMS: Criteria for Project Decisions

You're facing the CMS question and realize: it's not about features, but about operation, responsibility, and speed. We'll show you when WordPress works—and when Payload gives you room to grow.

January 26, 2026

What Does a Website from an Agency Cost in 2026

You want to know what a website from an agency really costs in 2026 – without fog, without show. We provide price ranges, explain cost drivers, and show you how to plan your budget and ongoing costs wisely.

January 22, 2026

Trust Design for Digital Products: Building Trust Without Tricks

Trust determines whether you are used or deleted. In this guide, we show you how trust design interacts in UX, AI, and purpose and how to make it measurable.

January 21, 2026

Why Now is the Right Time for Accessibility

Accessibility might seem like a niche topic. In practice, it often determines whether people can participate at all—and whether your website sells, explains, or simply fails. We'll show you what truly matters in 2026 and how to start pragmatically.

January 20, 2026

Sustainable Websites: Impact, Measurability, Implementation

Do you want your website to match your values – without it becoming slower, more expensive, or more complicated? Here's some guidance: what really works, how to measure it, and how to implement it step by step.